Building Clarity in Complex Markets
We started Dhorz Volfr in 2018 because tracking investments felt unnecessarily complicated. Most platforms gave you either too much noise or not enough substance—we wanted something different.
How We Got Here
Back in early 2018, our founder Saskia Pemberton was managing her own portfolio while working as a financial analyst. She kept running into the same frustration—there wasn't a straightforward way to monitor multiple investments without jumping between five different platforms or building elaborate spreadsheets.
That's when the idea clicked. What if there was a service that aggregated the important stuff and filtered out the rest? Something that helped you spot trends without overwhelming you with every tiny market fluctuation.
So we built it. Started small with a handful of beta users in Ontario, refined the approach based on real feedback, and slowly expanded. By mid-2020, we'd grown beyond our initial circle and started serving clients across Canada who wanted the same thing—clean data, actionable insights, no fluff.
Today, we're still operating from Cobourg, still focused on that original mission. Markets change, but the need for clarity doesn't.
What Guides Our Work
These aren't just nice words on a wall. They're the principles we return to when making decisions about features, client communication, and how we handle your data.
Transparency
We show you how we calculate metrics and where data comes from. No black boxes, no proprietary algorithms that mysteriously rank things without explanation.
Practical Focus
We prioritize tools that help you make decisions. If a feature looks impressive but doesn't serve a clear purpose, it doesn't make the cut.
Data Security
Your financial information stays protected with encryption and regular security audits. We don't sell your data, and we're upfront about what we collect and why.
The People Behind the Platform
We're a small team—twelve people as of January 2025. Everyone here either has a background in finance or brings technical expertise from software engineering. Most of us have been with Dhorz Volfr for at least three years, which means we've seen the platform evolve and understand what clients actually need versus what sounds good in theory.
Saskia Pemberton
Founder & Lead Analyst
Saskia spent seven years working in institutional investment analysis before starting Dhorz Volfr. She has a knack for breaking down complex market movements into understandable patterns—something that became the foundation of how we design our monitoring tools.
She's also fiercely particular about user experience. If a dashboard element takes more than two clicks to access, she'll usually ask why it needs to exist at all. That mindset has kept our platform lean and functional.
Outside of work, she's an avid trail runner and volunteers with local financial literacy programs in the Cobourg area.
Our Approach to Investment Monitoring
We don't claim to predict the future or guarantee returns. What we do is help you track performance, identify patterns, and make informed decisions based on reliable data. Here's how we think about the different aspects of that work.
Ready to Work Together?
We're here to answer questions about how our monitoring services work and whether they're a good fit for your investment approach. No sales pressure, just honest conversation.
Get in Touch